Stores Similar to H&M: 10 Brands Worth Exploring

Looking for more fashion choices outside of H&M? These 10 stores have stylish pieces you'll love.

1. Zara

Zara is a Spanish fast-fashion retailer known for its on-trend designs and quick turnaround from runway to store. Like H&M, Zara offers fashionable clothing at accessible prices.

Key Features:

  • Frequent new arrivals
  • Wide range of styles from casual to formal
  • Extensive accessories collection

2. Uniqlo

Uniqlo is a Japanese brand that focuses on high-quality basics and innovative fabrics. It's perfect for those who love H&M's minimalist offerings but want a bit more durability.

Key Features:

  • Emphasis on quality and functionality
  • Collaborations with designers and artists
  • Innovative fabric technologies

3. COS

COS, part of the H&M Group, offers a more upscale and minimalist aesthetic. It's ideal for those who appreciate H&M's style but want more refined and timeless pieces.

Key Features:

  • Modern, minimalist designs
  • Higher-quality materials
  • Architectural silhouettes

4. &Other Stories

Another member of the H&M family, &Other Stories provides a more feminine and eclectic range of clothing and accessories. It's perfect for those who love H&M's trendier pieces.

Key Features:

  • Diverse range of styles
  • In-house atelier designs
  • Extensive beauty and accessories line

5. Forever 21

Forever 21 is an American fast-fashion retailer that offers a wide variety of trendy clothing at very affordable prices. It's a great alternative for those who love H&M's youthful and budget-friendly options.

Key Features:

  • Extremely affordable prices
  • Frequent sales and discounts
  • Wide range of sizes including plus-size options

6. Mango

Mango is a Spanish clothing and accessories retailer that offers stylish, Mediterranean-inspired fashion. It's a great choice for those who appreciate H&M's European flair.

Key Features:

  • Elegant and sophisticated designs
  • Quality materials at affordable prices
  • Extensive plus-size range (Violeta by Mango)

7. ASOS

ASOS is a British online fashion and cosmetic retailer that offers a vast selection of brands, including its own ASOS Design line. It's perfect for those who love H&M's trendiness but want more variety.

Key Features:

  • Huge selection of brands and styles
  • Inclusive sizing options
  • Regular sales and student discounts

8. Everlane

Everlane is an American clothing retailer focused on transparency and ethical production. It's ideal for H&M shoppers who want to prioritize sustainability without sacrificing style.

Key Features:

  • Transparent pricing and ethical production
  • High-quality basics and essentials
  • Minimalist, timeless designs

9. Weekday

Weekday, another H&M Group brand, offers street-style inspired fashion with a Scandinavian twist. It's perfect for those who love H&M's casual wear but want a more edgy aesthetic.

Key Features:

  • Sustainable denim collection
  • Unisex styles and sizing
  • Collaborations with emerging artists

10. Arket

Arket is H&M's premium lifestyle brand, offering high-quality clothing and home goods. It's ideal for those who love H&M's aesthetic but are willing to invest in higher-quality pieces.

Key Features:

  • Focus on sustainable materials
  • Scandinavian-inspired designs
  • Curated selection of external brands

Store Comparison

StoreProduct RangePrice RangeShippingCustomer Reviews
H&MClothing, accessories, home goods$-$$Worldwide3.5/5
ZaraClothing, accessories, beauty$-$$Worldwide3.7/5
UniqloClothing, accessories$-$$Worldwide4.2/5
COSClothing, accessories$$-$$$Worldwide4.0/5
&Other StoriesClothing, accessories, beauty$$-$$$Worldwide4.1/5
Forever 21Clothing, accessories$-$$North America, select countries3.3/5
MangoClothing, accessories$-$$Worldwide3.8/5
ASOSClothing, accessories, beauty$-$$$Worldwide3.9/5
EverlaneClothing, accessories$$-$$$US, select countries4.3/5
WeekdayClothing, accessories$-$$Europe, select countries3.9/5
ArketClothing, accessories, home goods$$-$$$Europe, select countries4.1/5